The name of a all entities under Title 7 must be distinguishable on the records of the state government. If the name is not unique, the state will reject the articles of incorporation or articles of organization, and if you apply for the name reservation online the name is automatically checked for uniqueness. You can apply to reserve a company name for a period of 90 days.
You must successfully check out and pay for this name before it is reserved. If you are starting a business today, you may go directly to Start a Business to automatically reserve the name when you start your business, so that you do not need to go through the separate step to reserve a name.
Note: Name Reservations do NOT apply to Sole Proprietorship or General Partnership businesses.